Thirty years ago, I climbed into the dumpster behind my post office to study the best junk mail copywriters of the day.

 

When I climbed out, I was one of the top direct mail copywriters in the country — working from my farm in Vermont -- earning $10,000 to write a 2-page sales letter.

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Since I'm entirely self-taught, I thought I'd show you what I did, and how I did it, so you can write great direct mail sales letters, too.